Would You Be Interested In Buying Into My Hype?

By:
graham.techler@gmail.com
www.grahamtechler.com

Ding dong!

Hello! From what I can see of it, you have a beautiful home. As an up-and-coming entrepreneur-DJ, I have been repeatedly told that it is dangerous to buy into your own hype, so I am currently going door-to-door to see if someone else can buy into it for me.

Would you be interested in buying into my hype? I can promise you it’s valuable hype that may even result in a little splashback hype of your very own.

However, you should know that this is a lot of responsibility. An actress from MTV’s Teen Wolf recently liked an Instagram photo of someone (me) wearing the golden sneakers I designed. Would you be willing to saddle the expectation that she and I will get married and live off my shoe-bucks long after her wolf-cash has dried up?

What’s more, the Internet’s “25 to 26 People In Between 25 and 26” recently listed me as a DJ-entrepreneur to watch, in between the ages of 25 and 26. Could you take it upon yourself to decide how many people I should mention this to at my high school reunion or what?

Most importantly, can you share a new headshot every day of the week until my body of work comprises more headshots than new beats or sneakers?

Also, a warning: my hype is a fragile thing that requires an astounding amount of upkeep to keep alive. The slightest disturbance could wreck my hype beyond all recognition. Then I wouldn’t be a DJ-entrepreneur to watch. I’d just be some fucking guy. And we can’t have that.

Just the other day I was mixing beats when, ding dong, a UPS delivery man arrived at my door with an improved pair of my golden shoes. “Package for Jeff?” he said. “It’s spelled Geoff,” I said. If this pedestrian asshole didn’t know who I was, how could anyone? Did I have any hype at all?

So you can see what I’m up against. And, if you choose to accept my offer, what you’d be up against. The UPS incident sent me into a downward spiral and I didn’t mix a single beat all day. This is why I can’t be trusted with my own hype.

I sense you might be reluctant. You’re sliding your glass door shut like it’s weird that I tried the back of your house first. Fine. To sweeten the deal, I’ll let you in on a little secret: my hype is especially exciting and powerful because I basically haven’t followed through on any of it yet. My hack psychoanalyst even says that my hype just a construct I tell myself so I can let myself off the hook for not mixing beats and making sneakers as much as I should. But it’s like how your physicist friends call it “potential energy” instead of just “nothing.”

You’ll need to act fast though. As everyone knows, all hype depreciates in value over time. So what do you say? Can I put you down for twenty shares? Can you open the sliding door? Can I have my fingers back? I need them for two critical activities.

 

 

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